Ad tech isn’t every VC’s cup of tea. But some VCs love it – warts and all. Eric Franchi and Joe Zawadzki, longtime ad tech entrepreneurs and now general partners at ad tech-focused venture capital ...
One of the fastest monopoly trials on record wound down Monday, as US District Court Judge Leonie Brinkema heard closing arguments on Google’s alleged monopoly in a case over the company’s ad tech.
Earlier this week, Criteo confirmed it is the first ad tech partner to integrate with OpenAI’s advertising pilot in the U.S., available in ChatGPT’s free and Go tiers. The move formalizes what the ...
Embracing agent-led automation aims to bring linear TV and digital under one roof while preserving flexibility for advertisers.
Six fresh positions on TVNewsCheck’s MediaJobCenter span leadership, news, sales and association management — from Las Vegas ...
The remedy phase of Google’s ad-tech antitrust trial begins today, following the company’s loss in April when the court ruled that Google maintained monopolies in the open web display publisher ad ...
Is AI in ad tech really all it's being promoted to be? Shirley Marschall takes a look... AI is being sold as the ultimate solution to ad tech’s biggest challenges ...
The Publicis Conseil project involved adjusting the language of AXA’s home insurance policies to protect victims of domestic violence. Google’s mixed cookie messaging—will they go away or will they ...